唐纳德·A·诺曼，一位享誉全球的认知心理学家。他不仅是美国西北大学计算机科学、心理学和认识知科的教授，加利福尼亚大学圣地哥分校的名誉教授，同时还是尼尔森·诺曼集团的联合创办人和灵魂人物，苹果公司先进技术组的副总裁和一家远程教育公司的管理者。他所阐明的以人为本的设坟原则已深入人心，他所写的《设计心理学》已成了设计人员的必备经典。

Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New...(展开全部)

Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New...(展开全部)

Thonik’s founders Nikki Gonnissen and Thomas Widdershoven decided to celebrate 25 years of existence with a book. But in stead of making a fairly obvious retrospect they aimed for something more substantial – true to form. Why We Design is an exploration of the eleven personal reasons why Nikki and Thomas do what they do, set against a quarter of a decade in which not only the ...(展开全部)

A popular, entertaining, and insightful analysis of why some products satisfy customers while others only frustrate them. B & W photographs and illustrations throughout.

Years of trying unsuccessfully to conceive a child have broken more than Angie DeSaria’s heart. Following a painful divorce, she moves back to her small Pacific Northwest hometown and takes over management of her family’s restaurant. In West End, where life rises and falls like the tides, Angie’s fortunes will drastically change yet again when she meets and befriends a troubled...(展开全部)

The youngest of three daughters, Angela DeSaria Malone was always a oethe princessa of the family, a girl who thought she knew how her life would unfold. High School. College. Marriage. Motherhood. That was how it had gone for her sisters, her cousins, her friends. But it didna (TM)t work out that way for Angie. She and her husband tried desperately to have a child; year after ...(展开全部)

New York Times bestselling author Kristin Hannah “touches the deepest, most tender corner of our hearts” (Tami Hoag). Her last novel, Between Sisters, was chosen by CBS’s The Early Show as one of the best books of the summer. Now she returns with The Things We Do for Love— a poignant, evocative story that celebrates the magic of motherhood, the joys of coming home, and th...(展开全部)

New York Times bestselling author Kristin Hannah “touches the deepest, most tender corner of our hearts” (Tami Hoag). Her last novel, Between Sisters, was chosen by CBS’s The Early Show as one of the best books of the summer. Now she returns with The Things We Do for Love— a poignant, evocative story that celebrates the magic of motherhood, the joys of coming home, and th...(展开全部)

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden con...(展开全部)